Tech giant Apple has unveiled the $3,499 Apple Vision Pro mixed reality headset.
🥽 Apple Vision Pro is everything we hoped for and then some.
But at $3,499 you’re either an early adopter or an AR/VR developer.
Yet two things change after today:
1. “Metaverse” will stop being a bad word (even though Apple didn’t use the word) — sparking a resurgence in… pic.twitter.com/x8FcGsKTbj
— Bilawal Sidhu (@bilawalsidhu) June 5, 2023
The company called the new product “the first spatial computer”, which is scheduled for launch in early 2024.
The headset runs on M2 and R1 chips, making the device quiet and fast.
“Through the tight integration of hardware and software, we have developed a self-contained spatial computer in a compact, wearable form factor that is the most advanced personal electronic device ever,” said Mike Rockwell, vice president of technology development at Apple.
Apple Vision Pro has both augmented and virtual reality capabilities. The application interface is superimposed on the digital environment, allowing you to control the device with your eyes, hands and voice.
“With VisionOS, the world’s first spatial operating system, Vision Pro allows users to interact with digital content as if it were physically present in their space,” the company said.
Users will be able to enter an “immersive environment”, play video games, and view and share photos.
In January 2022, Apple scrapped the idea of a metaverse for its mixed reality headset. According to Bloomberg journalist Mark Gurman, the very concept of the digital world, as seen at Meta, is “off limits” at the company.
Recall that in December 2021, the media reported on the active development of augmented reality glasses by Google. The device will allegedly compete with a similar product from Apple.
Earlier, Apple product analyst Ming-Chi Kuo said that mixed reality headsets will replace smartphones in the next ten years.
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