The demand for iPhone 13 in Russia has doubled

The demand for the iPhone 13 turned out to be twice as high as for the previous series of smartphones – iPhone 12. This was reported on September 23 in the report of the M.Video-Eldorado group.

“On the first day, the demand for the iPhone 13 line turned out to be almost twice as high as in aggregate for all iPhone 12 smartphones for all days of pre-order,” says the document, which was at the disposal of Lenta.ru.

So, almost 90% of pre-orders on the first day of sales fell on the iPhone 13 Pro (the price starts at 99,999 rubles) and the iPhone 13 Pro Max (109,990 rubles). Another 10% are iPhone 13 and iPhone 13 mini. Phones with 256 gigabytes of memory are especially popular. Sierra Blue is in greatest demand, followed by Graphite, while Silver and Gold are equally in demand.

According to analysts, in half a year in 2021, the Russian smartphone market reached 300 billion rubles, which is 30% higher than last year. There are currently 13 million devices on the Russian market.

Earlier, on September 15, Apple pulled out and stopped producing the iPhone Xr, iPhone 12 Pro and iPhone 12 Pro Max. The new iPhone 13, 13 mini, 13 Pro and 13 Pro Max are available in the official online store. You can also buy the iPhone 12 and 12 mini, as well as the second generation iPhone 11 and iPhone SE.

On September 14, the American company presented the iPhone 13, iWatch Series 7, a new generation of iPad tablets and AirPods 3. One of the main innovations in the design of iPhone 13 smartphones was a reduced screen cutout, and new smartphones also have diagonal cameras.

On the same day, Avito experts found out that the Russians began to put up their IPhone for sale in anticipation of the release of a new model. Most often in Russia there are announcements for the sale of the iPhone XR. Their number has increased by 7 times since last autumn. The average cost of a model is 31 thousand rubles.

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